This is Microsoft’s wearable called the ‘Microsoft Band’

Microsoft has long been rumoured to enter the wearable market. Previous reports indicated that its smartwatch/fitness band/activity tracker would be compatible with various mobile platforms, including iOS and Android, and would launch in October.

It looks like the rumours can finally stop swirling as mentions of the “Microsoft Band” have found their way onto the respective app stores — App Store, Google Play and Windows Phone — before an official announcement. The actual band looks similar to a Fitbit, Jawbone, Nike FuelBand or Sony Smartband, as it has a display that shows the number of steps you’ve taken, along with sleep patterns and calorie counting.

The Microsoft Band has 10 sensors and will cost $199 (USD) when it goes on sale tomorrow at Microsoft Stores and online (no indication of a Canadian release). In addition to the basic health tracking features, the wearable also shows your texts, emails, and Twitter alerts. As for specs, it’s reported that the Microsoft Band sports a 48-hour battery life on a charge.

The app that syncs all your fitness activity together is called “Microsoft Health.” Here is the official description:

“Live healthier and be more productive with the Microsoft Health app for Windows Phone. Achieve wellness goals by tracking your heart rate, steps, calorie burn, and sleep quality. Maximize your fitness with Guided Workouts, 24-hour heart rate monitoring, and automatic activity counting. Be more productive with email previews and calendar alerts at a glance. Take notes and set reminders with your voice using Cortana personal assistant. Personalize your Microsoft Band and get new features as they roll out. Mobile app also available for Android phones and iPhone.”

[source] Microsoft, Google Play, App Store [/source] [via] WindowsCentral, TNW, ReCode [/via]