Microsoft CEO says company will make more Windows smartphones

Microsoft will make more Windows smartphones, according the company’s CEO Satya Nadella.

In an interview with Marketplace, Nadella said that the tech giant may make Windows phones again down the line, but they’d be different from the norm.

“We make phones today, we have OEMs like HP making phones and others and we picked a very specific area to focus on which is management, security, and this one particular feature that we have called Continuum, which is a phone that can even be a desktop,” he said.

He said that the ‘2-in-1’ idea of devices being used in multiple ways might be applied to smartphones as well. “No one before us thought of 2-in-1s, and we created that category and made it a successful category to the point where there are more 2-in-1s coming,” he said. “And that’s what we want to do. So when you say we’ll make more phones, I’m sure we’ll make more phones, but they will not look like phones that are there today.”

Microsoft has largely abandoned Windows phones, apart of a few exceptions, such as the Alcatel Idol 4S released earlier this year.

The company even held a major live conference in New York on Tuesday, which focused on a the education-focused Windows 10 S, the Surface Laptop and mixed reality technology, without any mention of Windows phones.

There is some industry speculation that Microsoft will leverage the Surface label to brand future Windows phones, which line up with Nadella’s comments about making “2-in-1” technology work within the context of the smartphone space.

Source: Marketplace