Rogers is reducing monthly payments on new phones by 50 percent — if customers use the company’s credit card.
Device purchases using the Rogers Mastercard will result in zero percent financing for 36 or 48 months on an Equal Payment Plan. The device won’t be under a mobile contract.
Rogers says this will cut the monthly device payments by up to 50 percent compared to a 24-month financing option at full price. In other words, customers pay less each month but have a longer financing period.
It’s worth noting that this appears to be a roundabout way for Rogers to offer longer financing terms on devices after the CRTC determined in 2021 that 36-month device financing plans violated the Wireless Code. The code states that providers selling phones with upfront subsidies must make up the cost of the device in equal payments over 24 months and are not allowed to charge a cancellation fee afterward. Since this new financing option from Rogers is through its credit card and not tied to a mobile contract, it’s unclear if the Wireless Code would apply.
Starting September 21st, the credit card will also offer two percent cashback on all purchases pending eligibility. Other benefits include five free days of roaming. New signups will also receive 10 percent cashback for their first three months as a “welcome bonus.”
More information is available on Rogers’ website.
Updated 12/09/2023 9:31am ET: Corrected an inaccuracy in the headline that the device price was reduced when only the monthly payments were reduced. We regret the error. Also added clarification over how the financing works and what it means for wireless customers.
Updated 11/09/2023 4:36pm ET: The story’s headline has been updated. The two percent cashback bonus has been clarified.
Image credit: Rogers
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