This is the year of carriers finding distribution partners, specifically the new entrants. We’ve recently seen Public Mobile hop on board with Gateway Newstands and trials with Money Mart. Wind Mobile has Blockbuster and London Drugs and now Mobilicity has signed their first major distribution partner with 7-Eleven locations.
Mobilicity products will be available at 150 7-Eleven stores across Toronto, Vancouver and Edmonton before the end of the year.
Doug Perry, Mobilicity’s VP of Sales stated that “Mobilicity caters to customers looking for value and convenience. We take the complexities out of wireless so that everything from buying a phone to using that phone is convenient for our customers. Being able to buy Mobilicity’s unlimited wireless, day or night at 7-Eleven, will only add to that convenient customer experience.”