Victoria, B.C.-based tech company Redbrick announced the acquisition of Minnesota-based no-code website builder Leadpages.
Redbrick, which operates as the parent of a portfolio of digital companies, is a major player in Victoria’s fast-growing tech industry. Leadpages is a website builder aimed at entrepreneurs and small-business marketers. It’s a tool to help them build and publish websites that can generate leads and “transform clicks into customers,” according to a release from Redbrick.
Further, the acquisition will add Leadpages to Redbrick’s growing portfolio and bring the company’s annual revenue run rate to $80 million CAD in 2020.
Leadpages currently has over 40,000 users with annual revenue of $18 million USD (about $24.1 million CAD).
“Entrepreneurs and small businesses need support, not only easily building user-friendly websites, but also converting website visits to sales, and Leadpages has a proven track record of helping clients successfully accelerate their growth,” said Tobyn Sowden, CEO of Redbrick.
Leadpages will continue to operate under the Redbrick portfolio and shared-services model, and its 40-person team will continue to operate out of Minnesota.
My passion for tech started with my first iPod and has carried through smartphones and computers of all kinds. Android is my jam, but I get excited for anything cool that happens in tech. I also enjoy gaming, building my own computers and digging into how things work.