Amazon Canada just confirmed its next Prime Day sale will kick off on July 8, 2025 at 12:01 a.m. PT/3 a.m. ET and run until July 11.
The sales event will run for four days for the first time. However, beyond the expanded length, shoppers can expect a similar event to previous years. Amazon Prime members will be able to take advantage of tons of deals across various products and brands.
In an email to MobileSyrup, Amazon Canada said brands like Ninja, Philips, and Levi’s would have sales. The online retail giant also said Canadian brands and small businesses like Three Ships, Good to Go, All Natural Advice, and Kidamento would participate.
However, you don’t have to wait until July 8 to take advantage of deals. Amazon said that starting June 17, special offers would be available from the following Canadian brands and businesses: Organika, MalloMe, Gala Houseware, IMGadgets, and Only One Treats.
Also starting June 17, Amazon will discount its own devices to their “lowest prices ever.” Customers can save up to 45 per cent on smart devices like the Echo Pop, Show 8, eero 6+ mesh Wi-Fi system, Fire tablets, and more. (Note: at the time of writing, none of the specific devices Amazon mentioned were actually on sale, though some Fire TV and tablets were on sale.) Customers can save up to 26 per cent on select Kindle devices and up to 80 per cent on Kindle books. Plus, Prime Members can claim three months of free Kindle Unlimited.
You can check out all the early deals on Amazon Canada.
Then, on June 18, Prime members can get additional rewards through a partnership between Amazon and Air Canada. The duo will give 1 million Aeroplan points to 10 lucky Prime and Aeroplan members. During Prime Day, shoppers can earn 10x Aeroplan points when purchasing through the Aeroplan eStore.
Finally, Amazon is bringing back its ‘Giftmania: Checkout Champions‘ reward program hosted by Canadian comedian Lilly Singh and Canadian-American wrestler, writer and actor Bret “The Hitman” Hart. Prime members can opt into Giftmania for chances to win weekly prizes, like trips, tickets, cruises, products from Apple, Google, and Sony, and more with every $20+ purchase. Certain purchases, such as those through the mobile app or from select brands, can earn double entries.
Giftmania runs from June 17 to July 11. Canadians can learn more about the program on Amazon’s website.
Header image credit: Amazon
MobileSyrup may earn a commission from purchases made via our links, which helps fund the journalism we provide free on our website. These links do not influence our editorial content. Support us here.
