Uber Eats is about to get filled with AI content.
The food delivery service has unveiled a new suite of tools for merchants, and chief among them are various options to add AI to their restaurant pages.
First, merchants can now add AI-generated item descriptions in menus. On top of that, Uber is using AI to enhance “low-quality” food images by improving lighting, resolution and framing. In some cases, it might even make dishes more “presentable” by moving them from takeout boxes to plates. Those two features are consumer-facing, but Uber is also adding AI-generated summaries of customer reviews for merchants.
AI-enhanced photos. (Image credit: Uber)
The AI tools come alongside the publishing of Uber’s 2025 Merchant Impact Report, which offers insight into the impact that Uber Eats is having on restaurants. According to Uber, 78 per cent of its merchants who use AI tools say they’ve been effective, hence this doubling down on them.
It remains to be seen how well the AI tools will work in practice. Hopefully, we don’t get images that look like the Dubious Food from The Legend of Zelda: Breath of the Wild.
Outside of the new AI content, Uber is also adding the option for users in Canada and a few other markets to submit photos for menu items that don’t have one. If your photo is selected, you’ll earn UberCash credit of US$3 (about C$4.14). This option is available at the rate order screen under the new “Add Photos” button.
And finally, Uber is launching a new live order chat tool so merchants can directly communicate with customers once an order has been received. This will allow restaurants to inform customers of out-of-stock items, clarify special requests and ask other important queries.
Source: Uber
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