For those who love advertising know that TELUS has strong brand recognition – there’s something about those animals that make an impact with us Canadians.
The future was certainly friendly for Telus (and Koodo) as Strategy Mag has recognized them as being one of the “Brands of the Year” for 2008. Tammy Scott, VP Marketing Communications at Telus says a bring to be successful “it must break through the clutter with appealing, friendly ads that are relevant – explaining how the product or service can enhance the life of the consumer. Telus has a universal appeal with a brand platform that transcends age gender and geography.”
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